Measuring Social Success (Tool Review)

Measuring Social ROI using Simply Measured

Social ROI

Social media analytics and measurement tool for business users. Competes with Socialbakers and Dachis Group Social Business Index. (Source:


Very strong analytics tool for gathering insight from a variety of social platforms. It doesn’t (yet) provide some key post level metrics (Twitter), but the tool helps in increasing a brand’s social ROI, through higher engagements and earned acquisition.

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